Audience planning
Define relevant audience and market context using the inputs appropriate and permitted for the campaign.
Services
Put your media investment behind the audiences and actions that matter.
We build media plans around your objective, audience, market and message — then coordinate buying, optimisation and reporting within the agreed scope.
20+
95%Satisfaction Rate
100+Projects Completed
20+Active Clients
35+Dedicated Employees
Build a media plan around the objective.
Channel Strategy
Plan the role of paid search, social, display, video and eligible programmatic or OTT opportunities.
Buying and activation
Coordinate approved buying, creative requirements and landing-page alignment within the agreed scope.
Reporting and Optimisation
Review delivery and results against agreed measures, using the applicable channel definitions and attribution limits.When appropriate, EON can inform a multicultural-media pathway, while Social Gear can provide an eligible programmatic or LYKSTAGE advertising route. Actual formats, inventory, targeting and market availability are confirmed in the media plan.
Case study
Moneygram
Reaching and converting African ethnic audiences in the U.S. through programmatic display, app installs, and funnel-based targeting.
View our work